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We measure our progress in order to understand what the audience wants. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Branding is who you are. Your branding will determine what your consumers can expect of you and what they will experience when they use your product or service.

Marketing includes your tactical goals, the tools you utilize to send the message of your brand. Marketing will be directly geared towards sectors of your target audience.

• Choose one specific audience to focus on choose
• Choose a platform for publishing content
• Publish content consistently

Focusing on one type before expanding helps to first understand your audience’s needs